On December 5, the 2025 “Saturday Blessings Cup” Tsinghua PBC School of Finance EMBA Golf Alliance Annual Grand Final concluded successfully in Haikou. This year’s event brought together nearly 400 alumni from the financial sector, setting a new record for the scale of the Alliance’s annual tournament and becoming one of the most influential golf gatherings within the financial community. As the designated liquor sponsor of the event, Shengjiu V20—the star product under Qidian Guofeng (01280.HK), a Hong Kong–listed company—became a key medium for connection and resonance among guests at the gala dinner, thanks to its rich flavor and exceptional quality. Together, it witnessed this sophisticated celebration that blended intellect, sportsmanship, and culture.

At the awards dinner, the organizers presented Qidian Guofeng with the Outstanding Contribution Award in recognition of its strong support for the Alliance’s development. Sun Yue, Vice Chairman and President of Qidian Guofeng, attended the event to receive the honor and was invited as an award presenter for the Individual Gross Score Award.

Behind this honor lies a deep bond of Tsinghua alumni friendship. Yuan Li, Chairman of Qidian Guofeng, is an alumnus of the CEO Program and the first AI Program of the Tsinghua PBC School of Finance. As a serial entrepreneur, he started with a registered capital of merely one million yuan and led the company to the capital market in just two years and ten months, achieving a market value exceeding 8 billion yuan. His journey of “leveraging finance to empower industry” is a vivid reflection of the Wudaokou spirit of innovation, ambition, and practical achievement—adding a profound sense of shared identity and camaraderie to Qidian Guofeng’s support for the Alliance.

As a premier institution in China’s financial education landscape, the Tsinghua PBC School of Finance has cultivated numerous leaders shaping the industry’s future. Through the Golf Alliance platform, the school extends the spirit embodied in golf—precision, strategic thinking, and continual self-improvement—into the lifestyle and social fabric of financial elites. As the Alliance’s highest annual competition, the “Alliance Cup” has long transcended pure sports, becoming a prestigious annual gathering where alumni honor teamwork, exchange professional insights, and strengthen lifelong bonds.

In his keynote speech, Sun Yue elaborated on the profound heritage and spirit embodied in Shengjiu V20. He noted that Shengjiu V20 originates from the core production area of sauce-aroma Moutai-flavor Liquor in Maotai Town. It inherits more than 70 years of craftsmanship from Taihe Distillery and the brewing expertise of Zhang Yuanyong—a legendary, cross-era veteran brewer from Moutai Distillery. Crafted under strict standards, it adheres to the traditional “12987” Daqu Kunsha process and is blended using base liquor aged over 10 years and vintage liquor aged over 20 years. Through masterful blending, it reveals the depth and rarity of aged Moutai-flavor Liquor to perfection.

The essence of Shengjiu V20 lies not only in time and craftsmanship but also in a philosophy of life—one of calm confidence and poised certainty. This spirit of “victory from within” resonates deeply with the focus, discipline, and composure celebrated in golf, as well as the vision, patience, and steadiness required in financial investment. Whether facing fluctuations on the course or volatility in the markets, both demand inner cultivation and the ability to stay centered—“to carry strength quietly and act at the right moment,” and to “remain steady despite the winds and waves.” It is precisely this shared spirit that makes the partnership between Shengjiu V20 and the Tsinghua PBCSF EMBA Golf Alliance not only a combination of fine liquor and sports but also a convergence of values and aspirations. 

During the dinner, Shengjiu V20 received enthusiastic praise from attending guests. Its layered, smooth, and delicate profile breaks the stereotype of traditional Moutai-flavor Liquor, while its comfortable post-drinking experience and fast recovery make it especially suitable for high-frequency social occasions requiring both clear thinking and refined taste. As one guest remarked:

“In this glass, you taste not only time—but also a state of mind.”

As a deeply integrated partner of the Tsinghua PBCSF EMBA community, Shengjiu—through the remarkable performance of its V20 product—has strengthened its position as a benchmark of quality in the premium business-consumption market. It has further reinforced its connection to the elite values of “wisdom, composure, and shared success,” embodying its brand mission:“Drink Shengjiu. Toast to Victory.”

Looking ahead, Shengjiu will continue to take quality as its foundation and spirit as its bond, accompanying every striver on the course of life and career, marching together toward victory.